Dr. Janet Lapp

Over 2,000 audiences around the world from Russia to Argentina to Hong Kong- clients such as IBM, AT&T, Allstate, New York Life, Toyota, and Kawasaki-have been challenged by Dr. Janet Lapp to adopt an innovative mindset that can create positive change and overcome challenge. She presents in French or Spanish for appropriate audiences.

Former professor, researcher, clinician, and registered nurse, Dr. Janet Lapp was born and raised in Québec, Canada; her PhD is from McGill University in Montreal. A licensed clinical psychologist and author of five books, she has been admitted to the Speakers Hall of Fame, and one year was rated by Toastmasters as one of the top three speakers worldwide. She is the creator and host of the Emmy-nominated CBS series 'Keep Well,' and has appeared regularly on INN, ABC, CNN, and NBC affiliates.

Dr. Janet Lapp's larger-than-life on-stage personality captures attention and hearts with humour and compelling story. Her leading-edge information gives new tools and strategies for change leadership. She switches mindsets by teaching creative strategies to guide through change. Appropriate for all levels of staff, from the front line to sales to top leadership, she creates Change that Lasts.™

Janet is a psychologist and author who is known for her ability to instill openness and flexibility in audiences. 

Two of her top programs create the mind and skill set for leading change:

• Plant Your Feet Firmly in Mid-Air: Fast Focused Change
  Plant Your Feet Firmly in Mid-Air: Fast Focused Change leaves audiences with the attitude and skill set to keep themselves and their teams on track through ambiguity and uncertainty.
  
  Takeaway How-To's:
  • Discover opportunities in rapid change rather than problems or losses.
  • Create a mindset open to change and opportunity.
  • Reduce stress, and boost enthusiasm.
  • Have the courage to lead and innovate.
    
  People leave these sessions with energy, enthusiasm and laughter, knowing the mind and skill sets needed to adapt to change. They are more likely to be positive forces in their workplaces, keep team morale high, and take more personal responsibility.

The Psychology of Customer Experience

The Psychology of Customer Experience attendees learn how neuroscience is tapping into the needs of buyers, and learn how to switch to 2.0 thinking to adapt to the digital future.

What research is used by name brands such as Coca Cola, Apple, Starbucks, Amazon and Lexus to increase buying behavior and loyalty? Does neuromarketing really work? Can you tap into the unconscious needs of your buyers to create lasting loyalty? Drawing on current research, this breakthrough program sheds light on how brands are really built and marketing programs created. It offers strategies you can use to immediately differentiate your products and services. The front line will learn what specific actions they need to take on a daily basis to create experiences that capture the hearts of their customers, and leaders will be able to apply the skills and tools to create loyalty among their teams.

Takeaway How-To's:

• Help shape buying behavior with your clients.
• Why surveys and focus groups might not be helpful.
• Use the top four psychological needs to encourage your customers to return for life.
• The secret weapons of brands such as Southwest, Westin and Disney.
• Apply Cialdini's top influence strategies.
• Use Six Trait Signals to understand the psychological buying style of your customers.