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The Promised Land
Everything in Winnipeg Begins in a Car
Social Media, Digital Communications and New PR ExpertContact Us
Martin Waxmam is a social media, content marketing and communications strategist. He conducts social media training and workshops, speaks at conferences and events throughout North America and teaches digital strategy at the University of Toronto. He writes a monthly column for Marketing Magazine, and is one of the hosts of the Inside PR podcast.
He helps clients uncover, create and amplify their brand stories, set up and manage newsrooms and conduct goal-oriented new public relations.
Martin developed a Certificate in Digital Strategy and Communications Management for the University of Toronto School of Continuing Studies and teaches several courses there. He is a member of the South by Southwest Interactive Advisory Board and a 2014 mentor and chair-elect of Public Relations Society of America Counselors Academy.
Waxman is the co-founder of three PR agencies, and has worked in the communications industry for 25 years. He has published two books of fiction, been a stand-up comedian, MC, film and TV writer and freelance journalist. He received an Honours Bachelor of Arts degree in film, television and theatre from York University in Toronto.
Martin is a high-energy, entertaining and engaging speaker who presents keynotes, featured talks for organizations and companies throughout North America on social media, digital communications and new PR.
Martin Waxman's Speaker Programs:
- Social Media Barometer: Beyond the latest app or tech IPO, what are the emerging trends and issues we need to understand? This informative, high-energy talk offers a weather report on the current social landscape and the prevailing winds of change, as well as a forecast for brands and professionals.
- Social media for the C-Suite: For senior leaders and managers, a high-level overview of the new digital and social landscape, what it means, how it works, why it's not so different from the old way of doing things and how it impacts your business.
- Act Like a Newsroom: These days every organization or brand has the potential to become its own media hub, creating content that educates, engages and entertains. In this interactive talk, you'll learn how to develop a sustainable content marketing strategy (the Zen of content marketing) by embracing your Inner P's (publishing, producing, publicity).
- We're All in Showbiz: We live in a visual world. This session on multimedia storytelling demonstrates how important it is to embrace your inner star and learn how to master production and publishing techniques to add creativity and sizzle to your digital, social and marketing communications programs and personal brand.
Martin Waxman's Testimonials:
"As the Marketing/Brand Track Chair for the IABC World Conference 2014 in Toronto, I had the pleasure of working with a number of talented speakers and communication professionals. One of those was Martin Waxman. Martin was an absolute delight to work with - very easy going, accommodating and professional. His Social Media Barometer presentation provided a good overview of key elements that communicators need to aware of and his delivery was refreshing". IABC World Conference
"As a producer for SXSW, I have learned that the key to a successful event lies in the talent of the speakers who offer their experience and expertise to the attendees. Great speakers make for a great event. It's that simple. Martin Waxman is one of those speakers that makes my life as an event producer just that simple. Martin has always shown a level of professionalism, preparedness, and skill that far exceeds expectations. His last workshop at SXSW V2V, 'Supercharged Storytelling for Start-ups,' was one of the most popular and well-reviewed sessions of that year. Martin is a pleasure to work with and, as a speaker, knows how to communicate with any audience." SXSW Interactive, Austin, Texas.
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